GroupDeed
For independent group benefits agents & brokers

Stop sharing leads with other brokers. Exclusive to you for 90 days.

Exclusive employer leads for groups with 25–499 eligible employees — with owner and HR decision-maker names, estimated headcount, benefits currently offered, a lead score and call talking points you need to book the meeting. Exclusive to you for 90 days. Keep it exclusive with Lead Lock.

One-time intro offer, one per agency. Backed by our Test Drive Refund Promise: log at least 3 calls and 2 emails per lead, have no meeting held within 30 days, and claim within 45 days to get your $97 back, paid within 5 business days of approval, to the original payment method. You keep the leads. Conditions apply; see our Guarantee Terms.

25–499eligible employees
1 buyerper lead, per window
90-dayexclusivity
A/B/Clead score
★ Certified Fresh Example data
Employer
Example Manufacturing Co.
Anytown, ST · Light manufacturing
~62
Est. headcount
A
Lead score
Med + Dental
Benefits offered
JD
Jane Doe ✓ email checked
Owner / CEO · email + LinkedIn (phone where available)
Hiring: 6 open rolesOpened 2nd locationGrowing team
Exclusive to: You (90 days) 🔒 Locked 90 days

The problem

You're not bad at selling. You're being sold bad leads.

Most "group benefits leads" are a generic list sold to every broker in the zip code. By the time you call, the owner has already hung up on your competitors.

♻

Shared at the same time

The same list sold to every broker in town at once, so you're all calling the same owner the same week.

☎

Gatekeeper roulette

Main-line numbers and info@ emails. Hours burned just trying to find who actually decides.

⏱

No context

No headcount, no idea what benefits they offer, nothing to open with. You sound like every other cold caller.

✕

Wrong size

8-life groups and 2,000-employee enterprises mixed in. Nothing in the 25–499 eligible-employee range you actually want.

⚠

The real cost isn't the list price. It's the prospecting hours, the burned reputation from calling businesses that were just hammered by other brokers, and the groups you never reach because you didn't know who to ask for.

The solution

Exclusive, quote-ready employer leads. One broker at a time.

GroupDeed covers employers with 25–499 eligible employees, identifies the people who actually sign, and attaches the benefits intel you need to open the conversation. Then we lock that lead to you for 90 days, and longer with Lead Lock.

  • Each lead goes to one broker at a time. No round-robin, no "shared with partners."
  • Owner and HR decision-maker names with email, plus phone and LinkedIn where available. Emails checked before delivery.
  • Estimated headcount, benefits currently offered and a medical-contribution likelihood score — so you call with the right angle.
  • Transparent quality grade on every lead. You always know if it's never been sold (Certified Fresh) or how many times it has. You see the grade before you buy.
  • Want to keep a lead past the window? Lead Lock it. No one else can buy it from us while it's locked.
🎯

Right size

25–499 eligible employees. The groups independent brokers win.

👤

Right person

Owner & HR decision-maker names — not the front desk.

📈

Right priority

A/B/C lead scores plus hiring and news signals to prioritize your week.

🔒

Right to yourself

Exclusive to you for 90 days, lockable beyond.

How it works

From checkout to first appointment in four steps

1

Pick your territory

Tell us your state, counties or metro and industries you love (or avoid).

2

Choose your package

Start with 10 leads for $97. Scale to 25, 100 or 1,000 when you see the quality.

3

Get CRM-ready leads

Delivered within 2 business days after payment as a clean CSV with import maps, plus your outreach playbook.

4

Work them — exclusively

90 days when no one else can buy them from us. Lock the ones you're still working.

The quality ladder

Every lead is graded. No guessing, no games.

We tell you exactly how many times a lead has been sold before. Each sale is still exclusive to that buyer during their window — a grade only changes after a previous buyer's exclusivity ends and they choose not to Lead Lock it. You see every lead's grade before you buy.

Premium
★ Certified Fresh
0
times sold

Never sold to another broker. No one has bought this lead from us before. The highest-value lead we offer.

Gold
1
time sold

Sold to one other broker before, whose exclusivity ended without Lead Lock. That broker may already have contacted the employer.

Silver
2
times sold

Two prior buyers, who may already have reached out. Exclusive to you for 90 days from delivery. Great for volume prospecting and nurture campaigns.

Bronze
3+
times sold

Three or more prior buyers, who may already have reached out. Lowest cost, fully disclosed. Ideal for long-game drip and nurture outreach.

Fresh → Gold → Silver → Bronze A lead only moves down the ladder when a buyer releases it.
Certified Fresh:
never sold to another broker.
Gold:
sold to one other broker before.
Silver:
sold to two other brokers before.
Bronze:
sold to three or more other brokers before.

Every lead's grade is shown before you buy. Grades are GroupDeed's own internal labels for how many times we've sold a lead to other brokers before. They are not a certification by any outside organization. Gold, Silver and Bronze leads were sold to other brokers before, and those brokers may already have contacted the employer. A Certified Fresh lead may have been held for one broker as a free sample for up to 14 days.

Package prices are for Certified Fresh leads. On a budget? Graded leads are discounted off the Fresh price: Gold ~40% off · Silver ~60% off · Bronze ~75% off.

The offer

What you get vs. what you pay

We didn't build a lead list. We built the whole first-appointment system around the lead — so the only thing left for you to do is what you're great at.

▲ Maximized

Dream outcome

More held meetings with groups of 25–499 eligible employees you can actually win — and a book of business that renews.

▲ Maximized

Likelihood of success

Exclusive leads, named decision-makers, A/B/C lead scores, call talking points, and a Bad-Lead Replacement Guarantee on every lead (conditions in our Guarantee Terms).

▼ Minimized

Time to results

Leads delivered CRM-ready within 2 business days after payment, with scripts and sequences, so you can start dialing as soon as they arrive.

▼ Minimized

Effort & sacrifice

No list scrubbing, no gatekeeper hunting, no guessing who to call first. We prioritized it for you.

Stated values reflect what we'd charge for each component separately (core leads at $100 per lead, exclusive for 90 days). They are not a promise of results.

Pricing

Start with 10. Scale when you see it close.

Every package is Certified Fresh, decision-maker email included, exclusive for 90 days, and covered by the Bad-Lead Replacement Guarantee. Watch what you get vs. what you pay. Guarantee conditions are in our Guarantee Terms.

Why the limits? Monthly caps exist so no single broker drains a territory's Fresh inventory.
Fresh is finite. Each territory only has so many employers with 25–499 eligible employees. Once sold, a lead isn't Fresh again.
Intro is one-time. The $97 Test Drive is limited to one per agency.

Exclusivity + Lead Lock™

Still working a deal? Lock it. Keep it.

Group sales take time. Every purchase includes 90 days of exclusivity. When that ends, you decide: Lead Lock the prospects you're still working for just $9/lead/month, or release them back to the pool. Released leads may be sold to another broker at a lower grade.

Day 0

Purchase

Leads delivered within 2 business days after payment, exclusive to you. Your clock starts on delivery.

Day 1–90

Exclusive window

No one else can buy these leads. Call, email, meet, quote.

Day 83

Lock reminder

We email you a list of expiring leads with one-click Lock options.

Day 90

Your decision

Lock the ones you're working. Release the rest.

After

Locked or released

Locked = exclusive to you, month to month. Released = back in the pool one grade lower, and another broker can buy it.

🔒

Lead Lock — $9/lead/month

  • Lead stays exclusive to you for as long as you keep Lead Lock. We won't resell or downgrade it while it's locked.
  • Protects the relationship and quote you've already invested in
  • Month-to-month. Cancel any lead any time
  • Example: lock 100 leads for $900/month
↩

Release — $0

  • Lead returns to circulation and drops one grade
  • Fresh → Gold → Silver → Bronze
  • Another broker may then buy it exclusively
  • Your history with that employer is not shared

Think of it as cheap insurance on your pipeline: one closed 50-life group is worth far more than a year of locking it.

INWRITING

Our guarantees

Four promises. In writing.

1. Test Drive Refund Promise

Log at least 3 calls and 2 emails to each lead in your 10-lead pack. If no meeting is held within 30 days of delivery, request a refund within 45 days of delivery and we refund the full $97 within 5 business days of approval, to the original payment method. You keep the leads. One per agency.

2. Meeting Guarantee (Pro)

Fewer than 5 meetings held in 60 days from your Pro pack? We send a full replacement pack plus 25 bonus Certified Fresh leads. Replacement leads only.

3. Bad-Lead Replacement

Bounced email, business closed, or a business that doesn't fit the 25–499 eligible-employee range? Report it within 14 days and we replace it 1:1.

4. Exclusivity or It's Free

If we sell the same lead to another broker during your exclusivity window (90 days from delivery, plus any Lead Lock months), you get a full refund of what you paid for that lead, Lead Lock included, plus a replacement lead of equal or better grade. Claim before your window ends. Approved refunds are paid within 5 business days of approval, to the original payment method.

Full conditions, definitions and claim steps: Guarantee Terms.

Sample lead

This is what lands in your CRM

Not a name and a phone number. A full prospect file with the context to open a real conversation.

Example data only. Fictional company and people.
★ Certified FreshLead ID: EX-000123 · Example data
🔒 Exclusive · 90 days
Company
Name
Example Logistics Co.
Industry
Freight & warehousing
Location
Anytown, ST 00000
Website
example.com
Main phone
(XXX) XXX-0000
Benefits intel
Est. headcount
~55
Benefits offered
Medical, Dental
Medical contribution
High likelihood
Lead score
A
Decision maker
Name
John Sample
Title
Owner / President
Email
john@example.com ✓
Phone
(XXX) XXX-1111
LinkedIn
linkedin.com/in/example
HR / benefits contact
Name
Mary Example
Title
HR Manager
Email
mary@example.com ✓
Phone
(XXX) XXX-2222
LinkedIn
linkedin.com/in/example
Hiring & news signals · call talking points
Hiring drivers & warehouse staffOpened 2nd locationHeadcount growing

Opener: "Saw you're hiring for the new location — are your benefits helping you compete for drivers?"

FAQ

Questions brokers ask

Each lead is sold to one broker at a time. For 90 days from delivery, nobody else can buy it from us. After that, Lead Lock keeps it exclusive to you for as long as you keep paying $9/lead/month. If you release it, it drops a grade and another broker can buy it. Exclusive means we don't sell it to anyone else during your window. Earlier buyers of a graded lead, and brokers who found the employer on their own, may still reach out.
It's how many times we've sold the lead to other brokers before, and you see it before you buy. Certified Fresh: never. Gold: once. Silver: twice. Bronze: three or more times. Every grade is exclusive to you for your own 90-day window. Earlier buyers of a graded lead may already have reached out.
Employers with roughly 25 to 499 benefits-eligible employees — the core market for independent group benefits agents and brokers. A lead outside 25–499 employees is covered by the Bad-Lead Replacement Guarantee if you report it with evidence within 14 days of delivery (see our Guarantee Terms).
$9 per lead per month, month-to-month, starting when your first 90 days end. Add it before day 90 to keep the lead exclusive. Cancel any lead any time and it's released at the end of the paid month.
Owner and HR decision-maker names with email, plus phone and LinkedIn where available (emails checked before delivery); estimated headcount; benefits currently offered; a medical-contribution likelihood score; an A/B/C lead score; hiring and news signals; and call talking points.
Yes. Tell us your states, counties or metros and any industries to include or exclude. Fresh inventory per territory is limited, which is why larger packages have monthly purchase limits.
That's covered by the Test Drive Refund Promise. Log at least 3 calls and 2 emails to each lead. If no meeting is held within 30 days of delivery, request a refund within 45 days of delivery and we refund the full $97 within 5 business days of approval, to the original payment method. You keep the leads. Full conditions are in our Guarantee Terms. It's one per agency and includes the same exclusivity as every other package.
On the Pro package: if fewer than 5 meetings are held within 60 days of delivery, we send a replacement 100-lead pack plus 25 bonus Certified Fresh leads. The remedy is replacement leads only. Conditions apply; see our Guarantee Terms.
Yes. Gold leads are ~40% off the Fresh price, Silver ~60% off and Bronze ~75% off. Each is exclusive to you for 90 days from delivery. Graded leads were sold to other brokers before, so those brokers may already have reached out.
Before your leads ship, we check each decision-maker email's format and mail domain. If an email hard-bounces anyway, report it within 14 days of delivery and we replace the lead under the Bad-Lead Replacement Guarantee (see our Guarantee Terms).
As a CRM-ready CSV with import maps, along with your Outreach Playbook and Census Checklist, within 2 business days after payment.

Your territory is waiting

Try 10 exclusive leads for $97. Work them. If no meeting is held, get your money back.

Test Drive Refund Promise: 3 logged calls and 2 emails per lead, no meeting in 30 days, claim within 45 days; refunds paid within 5 business days of approval. Once per agency. Full Guarantee Terms.

Fresh leads in each territory are finite. When a Certified Fresh lead is sold, it's never Fresh again. Reserve your Test Drive and tell us where you sell.

  • Certified Fresh, never sold before, decision-maker email included
  • Named decision-makers, lead scores & call talking points
  • 90-day exclusivity + Lead Lock option
  • Test Drive Refund Promise + Bad-Lead Replacement (conditions in our Guarantee Terms)

Reserve your leads

We'll confirm territory availability and send your checkout link.

No spam. We only contact you about your order.

10 Leads for $97, Exclusive 90 Days